Help every family arrive delighted.
First call, tour, interview, lead up to day one: we help you design the moments that matter so each one serves parents well.
Experience Design Workshop
- Format
- Half-day workshop
- Price
- From $3,000
- Best for
- For schools where a specific moment (like a tour) has room for improvement.
Your situation
There are a handful of defining moments throughout the enrolment journey (and school lifecycle). You might have noticed that they depend heavily on who is running it. That there is no strategy or 'playbook'. Or that the people who it's meant to serve are finding it more frustrating than delightful.
The work
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Observation and interviews
We speak with your team to get a deep understanding of the specific goals of the moment, and how its functioning as things stand.
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Half-day workshop
Together, we employ design thinking and a human-centred design via the Experience Builder to design every facet of the moment. We consider all nine dimensions of experience: Moment, Hero, Jobs, Friction, Transformation, Posture, Action, Frontstage, and Backstage.
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Playbook delivery
We turn the workshop output into a finished experience playbook your team can use (and build on) to deliver the redesigned moment.
You get
- An experience playbook for the specific moment.
- Shared language for future experience designing.
Enrolment Journey Mapping
- Format
- One full day or two half-days
- Price
- From $5,000
- Best for
- For schools where the enrolment journey lives in someone's head.
Your situation
No single picture of how the enrolment journey actually runs. Different staff describe the process differently to families. When someone leaves, the process knowledge leaves with them.
The work
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Pre-workshop research
We speak with key staff and review your current processes.
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Workshop day
Over a day of collaboration, your team maps the full enrolment journey together using Bolsta's Family Journey Framework™ and the Experience Builder.
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Synthesis and delivery
We synthesise the enrolment journey into a custom enrolment journey map that you can continue building and refining over time.
You get
- A complete enrolment journey map covering every phase
- Key moments identified with experience design principles embedded
- A reference document for your team and future new staff
Experience Training
- Format
- Single-day intensive
- Price
- From $6,000
- Best for
- For teams who want to be trained in experience design.
Your situation
Train your team in experience design using the Experience Builder framework (inspired by Human-Centred Design, Design Thinking, and more). Learn a shared language and model for designing delightful family-centred experiences, as well as responding constructively to communication challenges.
The work
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Pre-work
We work with your team to identify a real moment your school is facing (a tour, an open day, a crisis).
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Training day
Your team learns the Experience Builder's nine-dimension framework by applying it to that moment. The day combines teaching, practical exercises, and live design work. Your team learns by doing.
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After the day
Your team leaves with a fully designed experience ready to implement, reference materials they keep, and a method they can reuse across tours, events, and key touchpoints.
You get
- A shared framework for designing experiences
- A fully designed moment from the day's application work, ready to implement
- Reference materials your team keeps and uses after the training
Custom scopes
We regularly work with schools on custom scopes, unique to their particular situation.
- Team training tailored to your marketing, communications, or experience gaps
- Strategy advisory for marketing, enrolment, or communications decisions
- Capability building for marketing and admissions staff
- Alignment sessions for new leadership or team members joining mid-year
Trusted by schools across Australia and Europe






Questions we’re often asked.
Who needs to be in the room?
It depends on the workshop, and Jacob helps you settle the final list on the pre-workshop call. As a rule, it’s the team most directly involved in the work, plus at least the person they report to, so the people who’ll own the outcome are the ones shaping it.
What if our team’s sceptical about another workshop?
This is really understandable. Workshops are a dime a dozen in education, and we know that. We structure so much of our work around them for one reason: it’s how we build with you rather than for you. We genuinely value the face-to-face, because in our experience the best ideas, the clearest alignment and the most energy come from being in the same room, making something together.
What if our team doesn’t agree on how things currently work?
Disagreement, or misalignment, is normal in any organisation, and especially in schools, where the care people have for their roles runs deep. Part of what makes marketing, communications and enrolment tricky is that everyone carries a slightly different mental model of how those roles should work. That’s exactly why a shared picture matters. We see our job as facilitating those conversations, which aren’t always easy, so that over time the team grows more aligned and more collaborative, and can serve its students and families better.