Services
Step 1Start with an Enrolment Ecosystem™ Audit
Enrolment Ecosystem™ Audit
Before improving your enrolment experience, you need clarity on what families go through, how staff deliver it, and how your systems function in practice.
The Enrolment Ecosystem™ Audit shows where your enrolment journey is strong, where families fall through the cracks, and what’s getting in the way of a consistent, trust-building experience.
Grounded in the Enrolment Ecosystem™ model.
The audit process
A behaviour-led measurement tool that surfaces patterns of capability, consistency and friction across leadership, marketing, admissions and other key roles.
We’ve made the Pulse available to complete online, for free.
Conversations with key staff to add depth to the Pulse data and understand the “why” behind the patterns.
Identify tools and processes that support or hinder the intended experience.
Align leadership, marketing and admissions around a shared understanding of strengths, weaknesses and priorities.
What you walk away with
- A tailored report showing how your enrolment ecosystem works today
- A clear view of where the enrolment journey is coherent and where it breaks down
- An actionable roadmap with quick wins and long-term priorities
- Shared language that anchors future work across teams
- Expert interpretation of your Enrolment Ecosystem Pulse results
For schools who:
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Feel like families aren’t getting a consistent experience from first contact to first day
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Want to align leadership, marketing and enrolments without finger-pointing
- Are rebranding, rebuilding their website, or refreshing communications
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Are ready to act, but want to be sure they’re acting on the right things

Investment
$8,900 + travel expenses.
Remote delivery available. Additional interviews or sessions can be added if needed.
Once you have clarity, we turn it into action across three improvement streams.
Step 2Turn insight to action after the audit.
Stream 1
Clarity & Alignment
Build a shared picture of the journey and align leadership, marketing and admissions.
Define every step, handover and expectation from a family’s first contact to their first day.
Build a common framework for phases, key moments and team responsibilities. Reduce friction and give everyone a clear view of what matters.
Equip staff with practical tools to design consistent, parent-centred interactions that truly reflect your school.
Stream 2
Story & Experience
Design the moments that shape how families experience the best of of your school.
Uncover the stories that matter in your school community.
Design tours that invite families to feel the warmth of your school without exhausting your teams.
Create emails, calls and touchpoints that build trust early in the process.
Help families feel informed and supported from acceptance to their first day.
Stream 3
Creative & Infrastructure
Bring the enrolment journey to life through brand, digital and communications systems that support it.
Define the story your school tells and define how to communicate it.
Build a recognisable design system to showcase your story with confidence.
Shape a site that guides families and simplifies your enrolment process.
Create story-driven materials that support tours, events and enrolment conversations.
Produce visual content that captures the heart of your community.
Align systems with your journey, improving structure and making parent-facing processes seamless and reliable.
Stay on trackA trusted advisor, a phone call away
Ongoing Advisory Support
A monthly partnership for schools who want ongoing clarity, alignment and support across their enrolment journey — without committing to a full project.
Structured access to advice, tools and feedback across your enrolment ecosystem, so you can keep momentum, make better decisions, and avoid costly missteps.
What's included
- 3x advisory sessions per term
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Input on every layer of the Enrolment Ecosystem™
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Priority access to book further support when needed
- On-site visits for Australian schools
- 1x full Enrolment Ecosystem Pulse Check annually
- Advice on team roles, responsibilities, shared language and enrolment processes
- Input and design-thinking on school enquiry, tour and onboarding experience
- Input and advice on storytelling, marketing and communication rhythms and strategy
- Input into brand, marketing strategy, campaigns and content planning
- Access to Bolsta Tools and Frameworks
Ideal for
- Schools post-Audit that aren’t ready for a full build
- Schools implementing brand, journey or experience changes
- Principals, business managers, community, marketing or enrolment managers wanting regular input or a sounding board
- Any school needing sustained clarity without full delivery
From advisory partner, David Gray
The return you get from Jacob based on his years of experience will bring you up to speed and put you on the right track within 18 months compared to years and years of slugging it out on your own. If you want to punch above your weight, get him onboard today. You won’t regret it.

Frequently Asked Questions
Bolsta offers strategy, facilitation, design and creative infrastructure—always anchored in your enrolment journey. We help schools with:
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Journey mapping and shared language
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Story and experience design
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Web, brand and campaign design
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Onboarding and tour design
- Experience training and design facilitation
- Capability-building
Every engagement begins with the Enrolment Journey Audit. This diagnostic shows where friction exists, how the journey feels to families, and what your internal teams need to work more cohesively. The audit is what brings clarity before decisions are made.
Yes – but only when it’s aligned with deeper strategy. We don’t start with visuals. We begin with clarity, story and experience design. Then we help shape the website, prospectus or creative tools that support that experience. This ordering is crucial.
We work with your team. Everything we do is designed to strengthen internal capability, not create reliance. That means co-designed workshops, decision-making frameworks, and shared tools your team can use long after we’re gone.
That’s what the audit helps uncover. Once we understand your ecosystem, we’ll recommend the most valuable next steps—whether that’s story work, onboarding design, team alignment, or infrastructure like brand and web support.
We typically work with principals, business managers, marketing, communication and admissions teams. Our approach brings these roles together with shared language and aligned priorities, so the whole team can deliver a consistent experience.
