Belmont Christian College came to us to write and design orientation booklets for their new Prep and Kindergarten families. The idea was to help these families feel prepared and cared for as they started, and to do it in a way that reflected who BCC is – a relational school – from (before) day one.
Orientation material usually goes one of two ways: a dry, functional checklist, or an internal “fun” piece that ends up feeling cheap and tacky. We didn’t want either. Families needed the practical stuff – the times, the routines, what to bring – but they also needed warmth and a sense of belonging, and that comes from the design being high quality and intentional.
Early years parents want to feel confident they’re prepared, and to trust their child will be known and cared for. The opportunity was to make something that took the load off, gave families clear next steps, and introduced the teachers and the daily rhythms in a gentle, human way.
We worked closely with the Director of Mission and Community and the Prep and Kindergarten teams, and designed two booklets that fully embraced both jobs. Clear guidance on routines, what to prepare, and what to expect, alongside introductions to the teachers, a look at the learning spaces, and how the days actually run.
We used professional photography to bring the spaces and the relationships to life, and printed on a textured, uncoated stock so it had a tactile, honest feel that matched how relational the College is.
The booklets have become a core part of how Belmont welcomes new families. Teachers say families are arriving with clearer expectations and a stronger sense of connection, and the school now has an orientation resource that actually reflects who it is and helps families through a big transition.
The thing we take from this: for an early-years parent, an orientation booklet is the first real signal of whether their child will be known and cared for.
Two orientation booklets, for new Prep and Kindergarten families.
Now a core part of how Belmont Christian College welcomes new families.
Parents described them as calming, reassuring, and personal.
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