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Bolsta Education
Bolsta Education

Helping schools craft marketing & enrolment experiences

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Enrolment Journey Health Check
A free 5 minute self-assessment that helps school leaders identify blind spots and start improving the experience for prospective families.
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Reflections, strategies, and inspiration to help school leaders create an enrolment experience so compelling that parents can’t imagine applying anywhere else.
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Recent Learning
Jacob Shultz
The Beautiful Mess of School Change
Jacob Shultz
Reimagining Education Through the Lens of Experience
Jacob Shultz
Are schools stuck in the past? A real look at what working families need
Written for True Colors Podcast
Read on True Colors Podcast's website
Guest Appearance: True Colors Podcast — Standing Out With Superior Parent Experiences
Jacob Shultz
Thinking About a New School Website? Start with These 4 Steps
Jacob Shultz
40+ Ideas for Onboarding Families Into Your School
Jacob Shultz
Building Thriving School Communities: How school marketers should respond to McCrindle’s latest report
Written for Cole School Experts
Read on Cole School Experts's website
Boost Your Admissions Using An Enrolment Journey
Jacob Shultz
Intro to Analytics and Reporting for School Marketers
Jacob Shultz
An analysis of 6 digital ads from Aussie schools
Jacob Shultz
Use the 6-Step Enrolment Journey to unlock better school marketing
Jacob Shultz
10 Traits of High-Performing School Websites
Jacob Shultz
Bolsta Education is different – here’s why
Jacob Shultz
Foundations of ‘Parent Experience Thinking’ for School Marketers
Jacob Shultz
Marketing to Gen Z Parents: How Schools Can Adapt Now
Jacob Shultz
Why school marketing managers burn out
Jacob Shultz
3 Elements You Need In Your School Website Header
Jacob Shultz
How do I plan my school marketing priorities in 2025?
Written for Feesable
Read on Feesable's website
6 Ways To Improve The Parent Experience On Your School Website
Hot TopicsFoundations of Parent Experience Thinking for SchoolsHow to plan your school marketing prioritiesGen Z Parents: The new frontier of school marketing42 Ideas for Onboarding Families Into Your School
Free ResourcesJoin the Bolsta Education newsletterUse the 6-Step Enrolment Journey TemplateTake the 6-Step Enrolment Journey QuizLearning Hub
AboutAbout Founder & Head of Strategy, Jacob ShultzCase Studies & TestimonialsContact
Bolsta Education works on the traditional lands of the Awabakal & Worimi peoples. We pay our respects to Elders both past and present, and recognise and respect their abiding connection to this land, its waterways and community. Awabakal & Worimi people have nurtured this land for over 50,000 years and continue to do so today.
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